How Should You Calculate Your Startup Marketing Budget?
Marketing is crucial for building a new business, but what’s the best approach for building and maintaining your startup’s marketing budget?
This is how the story usually goes. You’ve come up with the perfect idea for a new business. It’s such a good idea that you decide to start to seriously consider making it happen. Then after spending ...
Dive deeper into our insights on accounting, tax, and CFO topics for venture-backed technology startups in the blockchain, crypto, and SaaS industries.
Marketing is crucial for building a new business, but what’s the best approach for building and maintaining your startup’s marketing budget?
A founder doesn’t have to be an accountant and doesn’t have to know all the ins and outs of balance sheets and P&Ls. They do need to understand enough accounting basics to make informed decisions ...
Credentials, education, and training are all types of financial metrics used in hiring.
The FP&A function is critical to the success of any business.
Building a profitable business requires an in-depth understanding of the financial KPIs (key performance indicators) driving your company’s growth.
Have you ever wondered how to value a startup?
Understanding the ins and outs of SaaS finance is foundational to building a solid software business.
Tax season can be a stressful time for a business. Depending on the structure of your business and financial circumstances, your company’s tax situation may vary. But every year, the obligation is ...
It may come as no surprise that startup investors need a lot of data when evaluating potential partners.
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